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The Secrets of B2B Sales with Gonzalo Buelta

The podcast for this week features Gonzalo Buelta O’Donnell as he discusses the challenges and opportunities of the industrial automation industry.

With over 25 years of experience in the field, Gonzalo offers insights into the importance of setting clear targets, focusing on target accounts and investing in startups to ensure the growth of the future. He also highlights the potential disruptions and innovations that could arise in the field, such as medical robotics, humanoid robots, and parcel logistics automation. In addition, he emphasizes the importance of understanding a company’s culture, breaking down silos, and knowing the customer experience to unlock its true potential.

Join us as we delve deeper into the world of industrial automation with Gonzalo Buelta O’Donnell.